Lets Cruise
Manyawas/Jaipur
1.2L-2L/Year
Male/Female
? Job Title: Marketing Executive / Marketing Manager
Industry: Superbike Accessories & Custom Builds
Brand: Let’s Cruise
Location: [Your City]
Experience: 1–5+ years (automotive / lifestyle / digital preferred)
?️ About the Role
We are looking for a creative and performance-driven marketing professional to lead and execute marketing activities for a premium Harley accessories and motorcycle customization brand. The role includes digital marketing, content creation, partnerships, and lead generation focused on the superbike community.
? Key Responsibilities
? Digital & Social Media Marketing
Plan and manage Instagram, Facebook & WhatsApp marketing
Create content calendars and campaign plans
Post reels, transformation stories, product showcases
Write engaging captions and hooks
Handle comments, DMs, and community engagement
Grow followers and improve engagement rate
? Content & Creative Marketing
Coordinate photo & video shoots of bikes and accessories
Create before/after build campaigns
Develop reels of exhaust sounds, upgrades, installs
Produce workshop behind-the-scenes content
Collect and publish customer testimonials
? Product Marketing
Promote new accessories & upgrade kits
Create product highlight posts
Design combo offers & upgrade packages
Write product descriptions & promo messages
Launch new product campaigns
? Partnership & Network Marketing
Build tie-ups with riding groups & bike clubs
Coordinate with influencers & moto vloggers
Plan collaboration campaigns
Support dealer / franchise partner promotions
Promote at bike meets & riding events
? Paid Advertising
Run Instagram & Facebook ad campaigns
Generate leads for custom builds & upgrades
Execute city-targeted ad campaigns
Retarget interested audiences
Optimize ad performance
? Lead & Customer Marketing
Manage WhatsApp broadcast campaigns
Run referral & loyalty programs
Re-engage past customers
Promote seasonal & festival offers
Support sales team with marketing leads
? Offline Marketing
Plan workshop branding materials
Design brochures & promo material
Support event stall marketing
Coordinate banners, stickers & displays
? Strategy & Reporting
Create monthly marketing plans
Track campaign performance
Monitor competitors
Suggest new growth ideas
Report leads, reach & conversions
✅ Required Skills
Strong social media & content skills
Basic photo/video sense for reels & posts
Copywriting & caption writing
Digital ads knowledge (Meta ads preferred)
Interest in bikes / superbikes (big plus)
Creative + execution focused
Comfortable with WhatsApp & community marketing
⭐ Preferred Background
Automotive / motorcycle industry experience
Lifestyle or enthusiast brand marketing
Influencer or community marketing exposure
Graduation
6 days per week
3-5 Years
1
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