4L-8L/Year
Male/Female
On-Site
Full Time
Day Shift
Shrinath Puram, Kota
Job Description: SEO Specialist Responsibilities: Strategic SEO Planning and Execution: Develop and implement advanced on-page and off-page SEO strategies to drive significant improvements in organic search rankings. Conduct meticulous keyword research, competitor analysis, and execute cutting-edge SEO techniques to maximize results. Content Optimization Mastery: Lead the creation and optimization of compelling, SEO-driven content across all digital touchpoints including websites, blogs, and social media platforms. Collaborate seamlessly with content creators to ensure alignment with SEO objectives and drive enhanced organic visibility. Social Media Amplification: Devise and execute dynamic social media strategies aimed at elevating brand visibility and fostering unparalleled engagement. Vigilantly monitor social media channels, analyze performance metrics, and swiftly adapt strategies to capitalize on emerging opportunities. Paid Advertising Expertise: Architect and execute highly targeted paid advertising campaigns across diverse platforms such as Google Ads, Facebook Ads, and LinkedIn Ads. Conduct in-depth analysis of campaign performance metrics, iterate strategies, and optimize for maximum ROI. Data-Driven Insights and Reporting: Harness the power of advanced analytics tools to meticulously track and evaluate website and campaign performance metrics. Deliver comprehensive reports brimming with actionable insights and strategic recommendations for continual enhancement. Technical SEO Prowess and Website Optimization: Forge strong partnerships with web development teams to ensure seamless optimization of websites for both search engines and user experience. Spearhead the implementation of sophisticated technical SEO enhancements while remaining at the forefront of industry trends and algorithmic updates. Email Marketing Integration Excellence: Drive the planning and execution of highly targeted email marketing campaigns designed to nurture leads and foster deep audience engagement. Conduct rigorous A/B testing on email campaigns to unlock peak performance and drive unparalleled results. Cross-Functional Collaboration and Alignment: Foster a culture of collaboration by seamlessly interfacing with cross-functional teams including sales, design, and development to synchronize marketing strategies with overarching business objectives. Requirements: Bachelor's degree in Marketing, Digital Marketing, or a related field. Proven track record of success as an SEO and Digital Marketing Specialist in the IT industry. Demonstrated expertise in SEO best practices, search engine algorithms, and digital marketing trends. Proficiency in utilizing an array of SEO tools and analytics platforms to drive actionable insights. Exceptional content creation and copywriting skills. Proven experience in managing and optimizing paid advertising campaigns across Google Ads and various social media platforms. Familiarity with website development and content management systems. Outstanding analytical, problem-solving, communication, and collaboration abilities.
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